PUBLIC HEALTH campaigns
Project Development
Develop and host innovative multimedia educational campaigns for adults and children for public health, wellness or safety needs, a specific disease state or seasonal objectives
Produce and write collateral materials for the campaign including a video or audio series, an e-book, pamphlet, booklet, in store educational materials, newsletter, blog or column
Serve as Spokesperson for the campaign (see below)
Develop, write and host a health and safety club for kids that engages the audience with songs, animation, special characters, websites, games, contests, in store incentives and comic books
Obtain funding to support the campaigns
Address educational, public relations, marketing and promotional objectives to achieve the desired return on investment and outcomes
Design the multimedia campaigns to maximize outreach through traditional and social media, in store displays, marketing and advertising
Evaluate the impact of the campaign on measurable educational , behavioral, health and economic outcomes
Spokesperson
Serve as a media representative and educational pharmacist spokesperson for corporations and nonprofit national public health campaigns for adults and children
Do national media tours including radio and television interviews as a guest expert pharmacist and/or healthcare professional
Serve as a consultant